ALC: The Art of Engagement: Transforming Full-Day Events into Member Magnets (Separate Registration Required)

Our chapter has experienced both the triumphs and challenges of hosting full-day member events. While we've had our share of engaging and financially successful events, we've also faced a few flops. Through these experiences, we discovered that the formula for a successful full-day event differs significantly from that of our regular chapter meetings.

Presenter: Scott Chatelain, Charlotte Chapter