ALC: Delivering a Learning Series as a Member Engagement, Retention, & Recruitment Tool (Separate Registration Required)

Learn how to create a learning series that can increase membership, boost profits, and attract sponsors. This session will show you how to design programs that meet the needs of specific groups, such as transitioning professionals or educators, while being flexible enough to adapt for any audience. You’ll explore ways to use smart pricing, strong marketing, and expert speakers to increase attendance and generate revenue. Learn how to build partnerships and sponsorships that benefit both your chapter and your participants. By the end of the session, you’ll have a clear plan for launching your own learning series, tips to measure its success, and ideas to keep members engaged for the long term. This session is perfect for chapters of any size looking to grow and thrive.

Presenters: Zohra Samji-Bell and Matt Phillips, Fort Worth/Mid-Cities Chapter